Average Engagement Time. GA 360 can cost you $12,500 per month. To change the default timeout of 30 minutes for web sessions: In Google Analytics, click Admin. Note: calculated metrics work retroactively on your data, but custom metrics don’t. Step 3. Step-2: Click on the ‘ Explore ‘ link in your GA4 property: Step-3: Click on the ‘ Blank ‘ exploration template to create a new exploration report from scratch: Get this 70 page detailed checklist containing screenshots, step-by-step instructions and links. In the Settings section, click Show all to see all. If a report doesn’t support a condition, e. In the production environment, everything looks ship shape and ready to go. GA4 custom dimensions and metrics. 2. Click the “ Add A Field ” option. In Admin, under Data display, click Custom definitions. Depending on how frequently your. Let us proceed now to adding calculated metrics. This is an underlying metric showing you the average time your webpage was in the focus of your user. From there you select either custom dimensions or custom metrics. 1. 1 Share 1 view 1 minute ago Learn how to create calculated metrics with Google Analytics 4 (GA4). Make sure you are in the correct account. The number in the circle denotes the count of events recorded during the minute. You can create custom dimensions to track information like user roles, membership levels, or campaign attributes, and custom metrics to track calculated values or specific goals. Time decay, and Position-based attribution models will be phased out for all GA4 properties next month. Before you set user properties, create a user-scoped custom dimension in Google Analytics so you can report on the user property once Analytics collects the user property. These are different from the calculated metrics you can create in the web UI. Step 3: click on “+ New Calculated Metric” button. A few. Mathematical Formulas: Examples include REGEXP_MATCH (), POWER (), MIN (), MAX (), SUM (). In the row for an existing group, click > Copy to create new. , audiences, explorations) that use the custom dimension or metric. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. So, if you see a data table with 200 rows, its cardinality would be 200. 4. In the Property column, click Data Streams. Here are five quick action steps for setting up calculated metrics in Google Analytics. Metric What it is How it's populated; Conversions: The number of times users triggered a conversion event. This GA4 property provides crucial insights through calculated metrics like Average revenue per active user and Average engagement time. In this article, I will talk about understanding data sampling in Google Analytics 4 (GA4). You will get (not set) in explorer. If the Session source dimension has a dimension value of "organic," for example, it means that these are users who landed on your website or app through an organic search (e. Select a web data stream. The place to start is Reports > Engagement > Conversions. Select the GA4 account and click the title (it should be Untitled Data Source) to change it. You can add or remove the metrics that appear in the table header of a detail report. In GA4, bounce rate is typically not included in default reports. Creating a sample path exploration report. Creating a calculated field is essentially the process of developing new metrics or dimensions from your existing data source. The calculation is the total user engagement duration seconds divided by the total number of sessions. g. Creating an ‘hour’ variable in GTM with help from ChatGPT. You can add up to 12 metrics to your Engagement Report. Google Analytics provides a number of session metrics, including Session, Engaged sessions, and Engaged sessions per user. How to Create Calculated Metrics in GA4? Step 1: Login and Navigate to the “Admin” Section. In Admin, under Data display, click Custom definitions. This article explains each prefix (or scope) and the type of information you can expect to see based on the scope. Under Settings, click Show all. [GA4] Custom channel groups; 16 of 20 [GA4] Create content groups; 17 of 20 [GA4] Differences in user counts; 18 of 20 [GA4] Cookie usage on websites;Looker Studio is a powerful tool for visualizing fully custom dashboards and reports in which we can connect GA4 directly to show analytics data on different fitting charts. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. #2 Matomo has no data storage and collection limit (provided you are hosting Matomo instance on your own web server or hard disk). The second version of Google Analytics (GA2) is Universal Analytics. e. It's pretty simple. Average engagement time per session is a calculated metric in GA4 with a formatting type of TIME. Introducing Google Analytics 4 (GA4). Select the web property for which you want to set up cross-domain tracking. the report doesn’t include one of the dimensions, then a blank card appears for that comparison. , revenue, time, distance). Follow the instructions in this article: Organic Search Traffic Analysis in GA4 – Complete Guide. To create a Calculated Metric you’ll need to have edit-level permission inside Google Analytics. Step-3: Now click on ‘Events’. Stay tuned to the Google Analytics blog for visibility into the feature roadmap. Now we will add some custom metrics which Google Analytics 4 doesn't give or need to be calculated when you view the dashboard. Create a new custom report with the following settings to unlock this new data:Google Analytics uses this information to populate engagement metrics like User engagement and Average engagement time. However, when. g. To create the Landing Page report, use the plus sign to add “Landing Page” under dimensions and drag to rows. Follow the steps below to create a landing pages report in GA4 via the exploration report template: Step-1: Login to your GA4 account and then click on the ‘ Explore ‘ tab: Step-2: Click on the ‘Blank ‘ report template: Step-3: Rename your report to ‘ Landing Pages ‘:In UA, setting up a custom dimension or metric requires both UI and GTM implementation. You can see what is available by calling the ga_meta("data") function. In the Settings section, click Show all to see all. For example, if you are evaluating Sessions per User on a daily basis, then the report shows you one value per day that represents the average number of sessions per user. GA4 is still a raw product. If you want to collect information that Analytics doesn't capture with these dimensions and metrics, you can create your own custom dimensions and metrics. Build reports with created parameters. Calculated metrics, on the other hand, are about crunching numbers with the data GA4 already has. You can also add operators (+, -, *, /,()) to do calculations. Note: Search Console reports in GA4 do not support the time series chart. The custom buckets allow you to see metrics for related groups of information. Calculated metrics within GA4, on the other hand, work best when trying to convey the results of a formula involving metrics already set. GA4 (Google Analytics 4) Ecommerce Tracking via GTM – Tutorial;Google Analytics uses this information to populate engagement metrics like User engagement and Average engagement time. [GA4] Calculated metrics; 5 of 20 [GA4] Collect data about your users; 6 of 20 [GA4] Predefined user dimensions; 7 of 20 [GA4] About Analytics sessions; 8 of 20. Learn how to create calculat. Different navigation with fewer out-of-the-box reports in GA4. Select a web data stream. When ‘Keyword Hero’ creates a new GA4 property, it also automatically creates a new set of custom dimensions and metrics. Follow the steps below to edit a custom dimension: Step-1: Navigate to your GA4 property view and then click on the ‘Configure’ link: Step-2: Click on ‘Custom Definitions’. Custom dimensions and metrics can be associated with individual events or users. Step 5: review if all data is collected. GA4 Explorations help to uncover deeper insights in your data. Where you can see session metrics. This reporting functionality is built into Google Analytics 4, but it takes some getting used to. It enables users to generate GA4 BigQuery queries without requiring any SQL knowledge. When used correctly, these custom definitions can be one of the most useful custom features in Google Analytics. You must have the Editor role on the property to create or edit custom dimensions & metrics. Make sure you are in the correct account and property. To do that, go to GA4 -> Admin -> Custom definitions. A new way to represent conversion value in Google Analytics 4 is to add a value as a custom event parameter (for example, event_value ) to an event, create a custom metric (for example, Event Value ) for the event parameter, and then include the custom. Google Analytics surfaces information about session-scoped dimensions in the Traffic acquisition report. Practical and useful information on all GA4 dimensions and metrics Cheat Sheet. In Admin, under Data display, click Custom definitions. Metrics will pre-populate in the box. Add a metric of ‘ event count ’. OR. A brief overview of reports in GA4. Introduction to event-scoped custom metrics. 5. Calculated metrics limits do not take away from your quota of custom dimensions and metrics. g. In the Settings section, click Show all to see all. In Universal Analytics, content grouping lets you group content into a logical structure, and then view and compare metrics by group name. GA4 is entirely different from Universal Analytics, when it comes to data organization, data collection model, metrics and how they are calculated. Get the template free. Google Analytics sorts data into dimensions and metrics. Tools. Should I use another metric, or did I something wrong? Request:Click on “Custom Dimensions” under your property. Some marketers love it. In the Property column, click Data Streams > Web. Step-1: Login to your GA4 property and then click on the ‘ Explore ’ link: Step-2: Click on the ‘ Blank ’ exploration report template: Step-3: Name your report ‘ [View Full Page URLs] ’: Step-4: Set the date range to the last 30 days: Step-5: Click on the + button next to ‘ DIMENSIONS ‘:Using conversions in reports. Create a custom metric. If you currently set custom dimensions that describe your users, sessions,. Then click on Data source. For example, an Item margin metric could be created using the Item price standard metric and the Item COGS custom metric. You can't use hyphens in the name, but you can use underscores and spaces instead. ‘utm_source’ parameter is used to send information related to the traffic source of a custom campaign to GA4. Other dimensions and metrics that you might need are a bit harder to access. "Average Order Value"). We report a case study using drone-based imagery to develop a pre-disaster 3-D map of downtown Victoria, British Columbia, Canada. Depending on whether you are using the free or 360 version of Google Analytics you get 20 or 200 custom dimensions and metrics to work with. [GA4] Custom channel groups; 16 of 20 [GA4] Create content groups; 17 of 20 [GA4] Differences in user counts; 18 of 20 [GA4] Cookie usage on websites;While the native GA4 Hour dimension is not available in Tag Manager, custom dimensions and metrics are. js JavaScript library. We’ll review how it all works in this Explorations guide. In Scope, select User. You should now be able to see the complete list. Put in a purchase for the event name, and then provide a name for our custom trigger. Under the “Admin. Some traffic-source dimensions include the prefix "First user" (as in ) or "Session'' (as in ) to provide more attribution information. Step 3: Add Engagement Metrics to the Report. Navigate to the “ Resource ” tab and select “ Manage added data sources “. Click on “Calculated Metrics” and then “Create Calculated Metric”. Step-1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ link on the left. My Step-By-Step Blueprint For Querying GA4 data in BigQuery without understanding a single line of SQL. Create a user-scoped custom dimension. Step 2: log in to Google Analytics and navigate to the relevant view. These custom dimensions are available to use in Looker Studio. In Dimension name, enter a unique name for the new dimension. It tells GA4 when and where to track the dimension or metric. Google Analytics Metrics Definitions In GA4 Versus Universal Analytics. Engaged session is an important event to measure the performance. Step 3: Now click on ‘Analysis Name’ to give a descriptive name to the report. Step-1: Navigate to your Google Analytics 4 property. This metric is populated automatically by GA4 when you integrate your mobile app with Google Analytics. #8 GA4 Ecommerce. Adjust web session timeout. Click on Custom Definitions in GA4 Admin. 40 to your own average gross margin %): Step 2: Create “Net Profit” Calculated Metric. In the VIEW column, click Calculated Metrics > NEW CALCULATED METRIC; You'll then see the Add Calculated Metric interface: To create a calculated metric you need to populate the following fields and click the Create button when finished. This way you can also track the user journey outside your website. As you can see from the above image, insight cards are by default available. Select a web data stream. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. You can expect differences in user counts between Google Analytics 4 properties and Universal Analytics Standard/360 properties under the following circumstances: The two types of properties are using different user-identity methods; for example, the Google Analytics 4 property is using User-ID and the Standard/360 property is using Client ID. In the Settings section, click Show all to see all. You can't reference a calculated metric in the formula for another. Now that you’ve set up conversions, you can make use of your conversion data in GA4 reports. The best place to access the bounce rate metric in GA4 is within the Explore section of the. You should then be able to type in the “Formula” box. Step-1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ link on the left-hand side. #3 There is no limit on the number of goals, transactions, and pageviews you can. Step-4: Click on the three dots menu and then click on the ‘ Duplicate ‘ option from the drop-down menu: Step-5: Click on ‘ Copy of Organic Search Traffic Analysis ‘: Step-6: Rename the report to [Email Traffic Analysis]Click the “ Resource ” navigation menu and select “ Manage added data sources ”. Event count per user: The average number of events triggered per user. The exploration could use the Page title and screen. Customize audience segments, define custom goals to track, and share these reports with folks who do not have access to the GA console. It is okay if the parameter is being set by more than one event, because all events with the identified parameter will feed the new. Step-2: Click on ‘Data Streams’ under the ‘Property’ column. First, go to the Explore tab in the left-hand navigation bar that pops out. GA4 Custom Dimension (not set) Custom dimensions in GA4 are not retroactive. In the left navigation, click Admin. You can also customize a report and create an exploration to include engagement metrics. I recently got to know about calculated metrics in Google Analytics 4, and seeing their usefulness, I went on to set up them for my account. Click Create new channel group to start with a copy of the default group. Populate this metric by marking an event as a conversion. #8 GA4 Ecommerce. Has anyone ever calculated this metric with BigQuery?The ‘Quantity’ metric. One circle is shown next to each minute. A custom metric that has an event scope is called an event-scoped custom metric. If you’ve already implemented Google Analytics 4 (GA4) on your website or app, you may have noticed a wildly different set of metrics than what you’re used to in Universal Analytics (UA). Click Archive. The ‘Quantity’ metric measures the total number of products sold. This article is for users who want to maintain their Google Analytics 4 tags within. Make sure you are in the correct account. You can define five calculated metrics per view (50 if you are on GA 360). In other words, custom metrics allow you to track the unique interactions that GA4 doesn’t. GA4 Changes: ️ Added to GA4. 3. Bounce rate in GA4 measures the percentage of sessions that weren’t engaged sessions. . The bottom part of the ‘Publisher ads’ Report contains a data table that provides information about ad impressions, ad clicks, exposure and total ad revenue for each ad unit. Last click session traffic origin. Step-7: Once you have discovered duplicate transactions, download this. You cannot use them for min/max though, it is limited to rather simple calculations. After clicking the Pencil Icon, you will see an option to Customize the report. The repeated views of a single screen or page are counted in the ‘views’ metric of GA4. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Step 3: Setting up your calculated field. You can try to modify here and wait for one or. User acquisition dimensions can be found here. Click Create new channel group to start with a copy of the default group. The custom buckets allow you to see metrics for related groups of information. How to change the Date Range. ) that you want to track (for example, a transaction ID, a product ID or category, a user’s pricing plan, etc. Creating a calculated field is essentially the process of developing new metrics or dimensions from your existing data source. Navigate to the “ Resource ” tab and select “ Manage added data sources “. You can create up to 50 custom metrics per property. Step-3: Click on the three dots menu next to the user property (aka user-scoped custom dimension) you want to delete: Step-4: Click on the ‘ Archive ‘ option:By auditing your current property, you can better understand any filters or settings and if you have to replicate them in GA4. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. Event-scope means the value of the custom dimension is calculated and sent for each event. Google Analytics 4 did not even have bounce rate when it first launched, but the metric was. Ad unit – This dimension reports the name you chose for an ad unit. Because you can create custom filters in UA, certain reporting views may be filtered to exclude some data—which can affect the number of sessions reported. In Admin, under Data display, click Custom definitions. Runs one of the most popular blogs in the world on digital analytics. Those can be used for creating averages, among other things. Google Analytics 4 Calculated Metrics with Examples. OR. GA4 is set to replace Universal Analytics, which is the current generation of Google Analytics software used by 86% of websites on the Internet with traffic analysis tools installed. It does not apply to GA4 BigQuery export data tables. You will get a screen like below with the list of your audiences. Step 3: click on “+ New Calculated Metric” button. You can't use hyphens in the name, but you can use underscores and spaces instead. Select a web data stream. [GA4] Calculated metrics; 5 of 20 [GA4] Collect data about your users; 6 of 20 [GA4] Predefined user dimensions; 7 of 20 [GA4] About Analytics sessions; 8 of 20. Step 2: Now click on ‘Audiences’. If you find any value greater than 1, you have got duplicate transactions issue. Google Analytics 4 Calculated Metrics with Examples. Abstract. Click on the "Create calculated metrics" button. Walk through the steps to create custom-calculated metrics. [GA4] Custom dimensions and metrics; 3 of 20 [GA4] Archive dimensions and metrics; 4 of 20 [GA4] Calculated metrics; 5 of 20 [GA4] Collect data about your users; 6 of 20 [GA4] Predefined user dimensions; 7 of 20Whereas the duration of a GA4 session is calculated as the time elapsed between the first and last event in the session. Migrate from Universal Analytics. The main difference between Universal Analytics and Google Analytics 4 is the removal of the Unique Pageviews metric. Select the Override default cookie settings checkbox. Get this 70 page detailed checklist containing screenshots, step-by-step instructions and links to articles. Google Analytics 4 (GA4) is the latest version of Google Analytics. In GA4, all standard reports unsampled. First, set up the custom dimension or metric in your property. Operating across Canada using an entirely web-based, paperless service, Metrics is. When a user performs an action that changes the value of a user property, Analytics will collect only the value that changed. Step 2: A new overlay will appear as below. The landing page report shows sessions, users, engagement, conversions and revenue tied to the page on which a user lands at the start of a session. Session and User metrics are calculated through an estimation. Step-2: View product – This step shows the number of users who viewed a product on your website (i. Walk through the steps to create custom-calculated metrics using your data. Edit existing channels, add new channels, or remove existing channels (see instructions below). Calculated metrics are metrics that combine one or more existing or custom metrics within a mathematical formula to produce a new and potentially more valuable metric. Session acquisition dimensions can be found here. Click Add metric to add a metric. For example, let us suppose 2147 people visited your website yesterday via Google organic search. Enter a new group name and optionally a new description. As such, you can consider GA4 custom metrics as custom parameters. Items dimensions & metrics (GA4) How to query the most important items (product) dimensions and metrics from the GA4 BigQuery export, like item id, item name, item brand, item category, custom item parameters, price, quantity and item revenue. You may need to scroll down the 'Metrics' dialog on the right to see the Add metric drop-down. Step 3: Watch your dashboard populate in seconds. Here’s the setup process at a high level: Navigate to the GA4 Explore tab. Create your own metrics using existing and custom metrics to define a formula for a new metricCalculated metrics are metrics that combine one or more existing or. You could use this new data to build a variety of reports in and outside of Google Analytics. Make sure you are in the correct account. Under Settings, click Show all. Your measurement and capabilities will work just as before and you don’t need to take any action. Values are always of a string type. In the row for the custom dimension or metric, click > Archive. The response is split. Custom parameters and metrics in GA4 allow you to learn more about the tracked. Name your calculated field. Create a new metric with the following settings: Step 3: Create Your Own Custom Report. This metric is populated automatically. If you have many metrics in the table, you may need to scroll to the right to view the metrics. By default, the global currency type of a property or reporting view is USD. You can also schedule your custom reports to be generated regularly. We're seeing severe issues with custom dimensions and general UI bugs. Follow the below steps to create a path exploration report in GA4. GA4 is entirely different from Universal Analytics, when it comes to data organization, data collection model, metrics and how they are calculated. OR. This metric is populated automatically. Building SQL query requires expertise. It helps you understand user interaction, with a higher rate indicating more value and potential for. At the bottom of the page, click Configure tag settings. As Google says, “Custom Metrics allow you to analyze data that is specific to your [client’s] business needs”. Add New users as a metric to Table 1. To begin crafting calculated metrics in GA4, log in to your account, and navigate to the “Admin” section. In Event property, enter the name of the event parameter. While GA4 has retained some built-in functionality to track events for on-site searches, there are (except for the “search term”) no search-specific dimensions populated or metrics calculated. In the row for an existing group, click > Copy to create new. Analytics has a number of standard and calculated monetization metrics that are considered currency values, including: The global currency type of a property (GA4) or reporting view (UA) determines the currency in which all of these values are displayed in reports. This is considered the broader categorization of. On the next. In GA4’s settings, go to “Custom definitions” for the Property and add a custom metric that aggregates that Event parameter. These metrics allow you to see data about the number of sessions that have started on your site or app. Give it a descriptive name and select your formatting type. In the Property column, click Custom definitions. GA data respect a specific schema combining user, session, item and event based scopes for available. , an email to social media for the same user will result. In Event property, enter the name of the event parameter. Create a custom metric. Open Channel Groups. You can add up to 12 metrics to a detail. Finally, click Save. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Generate the query and Copy the code. Adjust web session timeout. Google Analytics 4 (GA4) Session is a metric on its own. For example if a custom metric with parameter name levels_unlocked is registered to a property, the Metadata response will contain. Custom dimensions and metrics allow you to combine Analytics data with non-Analytics data, e. Much like UA, GA4 also imposes a limit of 5 calculated metrics per standard property. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. In the data source connection, click the blue number of hours in the data freshness connection settings, and you can change the time range. Step-2: Now on the left-hand side navigation menu, click on ‘Explore’. Open Channel Groups. Event value: The sum of all 'value' parameters supplied with an event. GA4 Calculated metrics is a feature in Google Analytics 4 that allows you to create your own metrics by combining or using mathematical operators on various. New Bounce Rate in GA4. Calculated custom reporting element. Select the “Custom. To edit a custom dimension in GA4, follow the steps below: Navigate to your GA4 property and select “ Custom definitions ” from the “ Admin ” section. Apply your changes after you set up this filter: 7. There are two types of audiences created by default, ‘All Users’ and ‘Purchasers’. Then, select Free form. GA4 Changes: ️ Added to GA4. Google Analytics 4 Calculated Metrics with Examples. Create a custom metric. The only other report in the Acquisition report is. Now all these 2147 people who visited your website have one. Add a dimension of ‘ event name ’. First, set up the custom dimension or metric in your property. You can then build your report and visualize the user conversion rate and session. Edit existing channels, add new channels, or remove existing channels (see instructions below). This includes metrics like Item views, Add to carts, purchases and revenue, as well as calculated metrics like Cart-to-view rate and Purchase-to-view-rate. Average engagement time is calculated by dividing the total active time of your site by the number of users. Step-3: Click on ‘ Data Streams ’ under the ‘ Property ’ column: Step-4: Click on the web data stream for which you want to set up form interaction tracking in GA4: Step-5: Make sure that the ‘ Enhanced Measurement ’ featured is enabled: Step-6: Click on the gear button under ‘Enhanced measurement’ to access the settings menu:GA4 SQL is a free and user-friendly tool that simplifies the querying process for Google Analytics 4 data in BigQuery. Use a reporting platform like DashThis to help you gather these key metrics in a custom report to make it easy for your clients to understand. In Google Analytics, click Admin. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ menu. UA to GA4 Migration is a challenging task if you don’t have experience with data migrations. Exit Pages → Free Form Explorations. It's always. This provides you with the flexibility to correct any mistakes or make necessary adjustments to ensure accurate data collection and analysis. cylindrical and conical, respectively. Similar to UA, there are two reports in GA4 associated with Search Console: Google Organic Search Queries: This report lets you see GSC metrics by search query. In GA4, you can set up custom dimensions/metrics using parameters as: Calculated Metrics Unsampled data: In UA, Sampling occurs in reports where advanced segments, dimensions are used, 360 only. Step 1: open a standard report that includes a conversion rate metric. At the bottom of the page, click Configure tag settings. ‘Custom metric’ is used to collect the data which GA4 does not. To change the default timeout of 30 minutes for web sessions: In Google Analytics, click Admin. Calculated metrics are for deriving new data from the already available data in GA4, while Custom metrics are for tracking and collecting numerical data that are. , through Google Search). So, while the term Users appears the same, the calculation for this metric is different between UA and GA4 since UA is using Total Users and GA4 is using Active Users. It displays the total number of unique users who interacted with. g. I dive deeper into the comparison in another blog post, but the bottom line remains the same. Name – Provide a descriptive name (i. Step-5: Wait for a few seconds and your first cohort. For GA4, add the Google Channel app to your Shopify store, which is free to install. GA4 Explorations: Advanced GA4 Reporting. Explorations are not available in Universal Analytics (UA), but it has custom reporting features. Since we’ll track specific Google Analytics 4 eCommerce events, we’ll have to build a custom trigger. Open Channel Groups. Google Analytics 4 Calculated Metrics with Examples. Calculated dimensions & metrics. At the bottom of the page, click Configure tag settings. GA4 is set to replace Universal Analytics, which is the current generation of Google Analytics software used by 86% of websites on the Internet with traffic analysis tools installed. A calculated metric is a data point that is generated by a calculation. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing calculations on the data. Step-3: Now click on the ‘New audience’ button. Some standard reports, such as the Pages and screens and Events reports, include engagement metrics by default. To create the exit pages report, start the explore report. Mean = sum of numbers /count of numbers. Top Conversion Sources & Paths. [GA4] Custom dimensions and metrics; 3 of 20 [GA4] Archive dimensions and metrics; 4 of 20 [GA4] Calculated metrics; 5 of 20 [GA4] Collect data about your users; 6 of 20 [GA4] Predefined user dimensions; 7 of 20Archive custom dimensions and metrics. The ‘Items revenue’ metric is calculated as item price x item quantity. g.